Mission Viejo Home Sellers – Get Ready for Exposure
When you decide to sell your Mission Viejo home, you’re prepared for the professional photographer’s visit. You, your Realtor, and perhaps your professional home stager have whipped your house into shape and you’re ready for your marketing photos. Photos that are taken from just the right perspective, using a wide angle lens, with professional lighting, and maybe some glamorous Photoshop enhancements in post production. When your listing goes live in the MLS, these marketing photos of your house are swept across the internet and available for viewing 24/7 around the world.
What happens after that is what you may not pleased about, aware of, down with, or in favor of. When buyers, their parents, kids and Realtor come to look at your house in person, they’re bringing their own arsenal of photography equipment in the form of social media apps like Facebook, Twitter, Instagram, Pinterest, Google +, YouTube, Snapchat, Facetime, Skype, Periscope, Meerkat, and goodness only knows what others are out there waiting for their billionth download. So while taking a tour of your house, they are often taking photos and videos of your house and possessions and posting them all over the place – with captions and comments all their own.
It is quite common these days to watch multiple media mavens divide and conquer your house. Bored teens fill the time with selfies of pool-side sword fights with your noodles, beside your life-sized family photo, and on your living room couch holding your cat are within the realm of possibilities. Immediately posted to Facebook or Instagram with some clever caption.
Facetime video tours of your house are quite common these days – to show a loved one who couldn’t be there in person, because apparently those 30 professional photos just don’t do the trick. People evaluating homes for sale these days want details, and they’re using technology to get them. With all kinds of commentary along the lines of “it looks smaller in the pictures, I don’t know if there’s room for our couch in here, and wonder if they’d leave these giant potted plants on the patio? Will you go up to the master bathroom – what color are the tiles in the shower? Show me what you can see from the window over the bath tub.” Thankfully, these Facetime and Skype interactions don’t leave a permanent record of the private and personally narrated tour of your home. And supposedly those little Snapchat videos disappear in the blink of an eye, or after a few second count down. And don’t get me started on Vines.
So here’s the point. Anticipate the onslaught of social media coverage of your home while it is up for sale. Other people’s pictures of your home, furniture, appliances, décor, laundry, photos, and your kid’s toys WILL be pasted all over the internet. Whether or not you’ll see them, until and unless they go viral, is another question. I’m hoping my shot of Darth Vader in a camo bathrobe in the corner of the bedroom of I house I was showing last weekend will get me at least another 15 followers on Instagram. And hope it’s not a new trend in home staging.
I’m Leslie Eskildsen. Just keeping it real in Mission Viejo real estate.
Text me. 949-678-3373
Email me. Leslie@LeslieEskildsen.com
Call me. 949-678-3373
I will help you.